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SMP have been helping clients build and grow their business in North America, the United Kingdom, Europe and the Middle East. We offer a range of business development services, which helps clients meet short and long-term goals.
Corporate Business Development
Generally, these services are designed to meet the needs of companies looking to grow their business in some way and add to their bottom line. Specifically, Security Media Publishing develop marketing plans, provide new market reviews and initiate launches, broaden sales channels and expand distribution networks, conduct competitive reviews, present product comparisons, and aid in high-level recruitment. Through our networks we are able to provide customers with a variety of solutions that are both strategic and tactical.
Strategic Planning and Marketing Services
Think of Security Media Publishing as a full-service marketing factory. We provide clients with a portfolio of services that enable them to overcome issues and keep ahead of developments in their category and industry. These services range from public relations and events, marketing and communications planning and delivery, website development and e-business initiatives, think-tank and hypothesis development, workshops, secondary market research reviews, competitive landscape analysis, brand positioning and platform development, quantitative studies and focus groups, communications and advertising as well as advertising tracking, market reports and research. Through a variety of tools, from questionnaires and surveys to advanced ideation and keen primary and secondary analysis, Security Media Publishing have worked to help clients reach their markets more effectively and profitably.
Media Services
Working in consumer and business-to-business markets in North America, the United Kingdom, Europe and the Middle East, Security Media Publishing have the ability to help clients design and execute razor sharp media plans, press releases and profiles that get coverage, promotions that get noticed, exhibitions and tradeshows that benefit from increased traffic and sales lead generation with websites that work. We have significant media networks and market databases.
Media services help our clients penetrate markets and gain immediate awareness.
Events
Security Media Publishing can host or partner your panned events; we have an experienced events team that can manage your event to a very high standard, we provide meticulous planning, professional management and a flexible approach to your meetings and events. We have planned and executed events to the highest standards for high profile clients such as IBM, whatever you have in mind we can provide you with the solution.
Summary
Peter Mawson is a seasoned business development and media professional with over 15 years experience in media and commerce. From a career that began in the music industry in the U.K., Peter has worked to grow bands, magazines, new media and businesses. Over the last 13 years in the security sector he has developed high profile initiatives and worked behind the scenes with key clients to expand markets. Clients like Sony, Panasonic, JVC, and Tyco, (among many others) have collaborated to achieve their business objectives. Peter is also a member of the Company of Security Professionals whose aims are to create and nurture a culture that secures the principles which protect people, property and liberty.
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